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Cumberland Valley Beer Trail Launches Digital Passport Program

cumberland valley beer trial logo

Beginning April 1st, the Cumberland Area Economic Development Corporation (CAEDC) will launch its next iteration of the Cumberland Valley Beer Trail, this time through mobile devices.

The updated Beer Trail rewards patrons for supporting local restaurants, breweries, distilleries, and wineries in the Cumberland Valley, which is vital during the pandemic.

The digital passport will allow participants to use their mobile device to check-in at their locations and win prizes. Prizes include a bottle opener for 5 locations and a t-shirt for 15 locations.

Users can add a web-based shortcut on their devices and enter in a special pin number at each location to check-in.

“The Cumberland Valley Beer Trail has been a great conduit for bringing new and current patrons into our establishment. We hope with our expansion, new brews, and amazing food that everyone will continue to enjoy our food and beer for years to come” said Angella Howard, Marketing Manager at Ever Grain Brewing Company.

This year’s passport includes 23 local establishments, including newly opened spots like Hemauer Brewing, Isaac’s Brewhouse, Big Hill Cider, Watershed Pub, and Wolf Brewing Company. Find a list of all 23 participating locations here: www.visitcumberlandvalley.com/cumberland-valley-beer-trail/locations

“The timing of the launch of the passport is perfect with upcoming relaxed restrictions on our restaurants and bars across the Cumberland Valley and the entire commonwealth. We look forward to a time when friends and family are reuniting at these locations and checking off their passport” said CAEDC Marketing Manager, Ashley Kurtz.

In response to the COVID-19 pandemic, CAEDC created the Come Back Cumberland Valley campaign in partnership with our four local chambers and the Cumberland County Commissioners, aimed at promoting businesses in the county, and encouraging travel when people feel safe.

CAEDC is partnering with Bandwango to provide the technology for the mobile passport.

CAEDC launched the first iteration of the Cumberland Valley Beer Trail in April 2017 with yearly additions since.

CAEDC is Cumberland County’s authorized agency charged with leveraging and promoting Cumberland Valley’s economic development and tourism assets to drive growth, create jobs and improve the quality of life. Offices are located at 53 W. South Street, Carlisle PA. For more information, visit www.cumberlandbusiness.com and www.visitcumberlandvalley.com.

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